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Areas
of Research Interest:
The following
areas of research interest were identified at the first meeting
of RRI in Limerick November 2004. They constitute a preliminary
list of areas which members of the broadcasting and academic
communities believe should be researched. It is anticipated
that this list will encourage research in some or all of these
areas and that the list itself will change over time.
Individuals who are interested in these areas and who want
to make contact with like-minded others can do so through
the members' page, and through
the news page where a list of current
research projects can be accessed.
- The
audience and the listening experience, the environment of
radio listening, the "turn on - turn off" factor
- Serving
the audience - what does that mean for stations, for sectors?
- Education
and the role of radio in education
- Training
in radio skills
- Radio
production
- News
and current affairs - its future in commercial radio and
how one influences the other
- Market
driven questions - types of listeners, types of programmes
which attract different audiences, how advertisers see radio
currently and in the future, the economic impact of further
licenses granted on existing services, impact testing and
economic sustainability
- Ownership
and diversity of ownership
- Regulation
and licensing issues and processes
- Digital
developments and potential impact of same, future developments
for radio in general, radio in a multi-media, multi-channel
environmnent
- Programming
choices, listeners' music preferences, formats and the listener
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